Policy
Privacy
Last updated [DATE]. [Draft for your review before launch.]
What we collect
When you buy, Stripe collects your name, email, phone, shipping and billing addresses and payment details on our behalf and shares everything except full payment details with us so we can ship your order and answer questions about it. When you request a trade account, we collect the business details you enter in the form. We also measure how people use this site and how well our ads work, as described under Analytics and advertising below. We do not sell personal information for money.
How we use it
- To process, ship and support your orders, and to send receipts and shipping updates.
- To review and set up trade accounts, including Net 30 terms and tax exemption.
- To prevent fraud and meet legal obligations, including tax and sanctions compliance records.
We send marketing email only if you ask for it, and every such email has an unsubscribe link.
Who processes it
- Stripe (payments, customer records, invoices). Stripe's privacy policy applies to the data it collects.
- Vercel (hosting). Vercel sees the usual web request data, such as IP address and browser type, and provides cookieless visit counts.
- Google Analytics (site analytics), Meta (Facebook and Instagram ad measurement) and Microsoft Clarity (anonymous usage recordings and heatmaps), where enabled. See below.
- Resend (order and trade-account notification email). [Shipping label provider] (shipping labels), where used.
Analytics and advertising
We use Google Analytics to understand which pages people visit and where they come from, the Meta Pixel to measure and improve our Facebook and Instagram ads, and Microsoft Clarity to see, without names or form contents, where visitors get stuck. These tools set cookies or similar identifiers in your browser and receive the pages you view, the products you add to your cart and whether you completed a purchase.
When you complete an order, we also report the purchase to Meta from our server, with your email, phone, name and shipping city, state and ZIP code hashed (converted to a one-way code) before they are sent, plus your browser's IP address and type, so Meta can match the sale to an ad you saw. Sharing this data for ad measurement may count as "sharing" or "targeted advertising" under some US state privacy laws, and you can opt out of it below.
Cookies and local storage
Your cart is kept in your browser's local storage so it survives a page reload; it never leaves your device until you check out. Google Analytics, the Meta Pixel and Microsoft Clarity set cookies when they are enabled and you have not opted out. Stripe's checkout pages set the cookies Stripe needs to prevent fraud.
Your privacy choices
You can turn off analytics and ad tracking on this site for this browser. This stops Google Analytics, the Meta Pixel and Microsoft Clarity from loading and stops us reporting your orders to Meta. We also honor the Global Privacy Control signal: if your browser sends it, the Meta Pixel does not load and your orders are not reported to Meta.
Email hello@afgsaffron.com to see, correct or delete the personal information we hold about you, or to opt out by email. We keep order records as long as tax law requires, typically seven years.
Contact
[LEGAL ENTITY NAME], [STREET ADDRESS]. hello@afgsaffron.com.